Opportunity: Most fitness professionals know how to help members succeed.. When members’ results begin to trail off, instructors know how to modify programs to get them back on track. When members lose motivation, instructors know how to discuss their goals and progress to reenergize them. When members succeed, a positive word from a staff member can be just the feedback that’s needed to help lock in the members’ exercise commitment and their commitment to your facility.

Challenge: Unfortunately, knowing how to help and knowing who to help are very different issues. There’s no way to know which members need help in any of these categories at any given point in time. Staff can’t tell who is in need simply by watching members exercise. Those who need help the most are rarely the ones who ask for it -more often than not, they just quietly quit. Finding opportunities to praise progress is challenging; even when workout cards are filled in, they’re hard to analyze to identify milestone points. And finally, while instructors tend to have skills at setting up programs and motivating members, their experience might vary, leading to uneven quality of service to members.

Solution: In most fields, professionals have technology tools to help them do their jobs well. Now fitness professionals do too. FitLinxx collects and analyzes members’ workout data, enabling staff to identify who is having difficulty or trailing off, and who has reached a milestone and is ready for praise. The system can even write custom messages for the staff to send or modify based on templates, so your least experienced staff can give the service of your best employees. FitLinxx not only increases staff effectiveness, but helps staff develop their skills by freeing them to focus on the "value add" parts of their job - helping members.

Outcomes: By giving staff the tools they need, you open a world of new benefits for your members and your employees. Members receive individualized feedback from staff and are more motivated and successful as a result. Armed with data, staff is able to be proactive, helping members at moments of need and praising moments of achievement, rather than simply being reactive to the problems of only a few vocal members. You will be supporting your staff just as professionals are supported in other industries, with the tools and technology befitting their important role in helping your members. As a result, staff feels better about themselves, about your facility, and about the job they are doing for you.